White marble sculpture of Hermes
Hermes · Email Marketing

Nurture. Convert. Retain.

Your list is the one channel the platforms cannot tax. We build automated programmes that move subscribers to their first purchase and keep customers coming back, at the standard the brand sets everywhere else.

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The Discipline

Your List Is a Revenue Engine

Relevance over volume. Automated flows guide high-value customers through every stage of the journey, triggered by behaviour rather than a calendar.

Every send holds the brand: modular templates with a premium aesthetic, copy with restraint, and testing tied to revenue.

Approach

How We Build Email Programmes That Perform

01

Email Audit and Strategy

Full infrastructure assessment and lifecycle mapping before anything new gets sent.

02

Design and Brand System

Modular templates that keep the premium aesthetic intact across every touchpoint.

03

Copywriting and Content Strategy

Subject lines and CTAs in the brand's own voice. Restraint reads as confidence in the inbox.

04

Automation and Flow Architecture

Behaviour-triggered welcome series, segmentation, and lifecycle flows that keep earning between campaigns.

05

Testing and Optimisation

A/B testing connected to revenue reporting. Open rates are a clue, never the score.

30-40%Of revenue email drives for luxury e-commerce done wellShare
2-4Campaigns per month, plus always-on automationsCadence
OwnedThe one channel the platforms cannot taxAsset
FAQ

Frequently Asked Questions

How much revenue can email actually drive?

Properly implemented, email drives 30 to 40% of total revenue for luxury e-commerce brands. Most lists are running at a fraction of that.

How often should a luxury brand send?

Most luxury brands send 2 to 4 campaigns per month, with automated sequences running continuously underneath.

Which platform do you recommend?

Klaviyo for e-commerce. ActiveCampaign or HubSpot for service-based brands. The platform matters less than the architecture built on it.

Can you work with our existing list?

Yes. Every engagement begins with a list health audit and segmentation, so the first sends land with the people most likely to buy.

Our Other Services

Your List Is Waiting.

Tell us the brand and the list size. We will show you the revenue sitting in it.

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